Juliana Di Simone
Founder and CEO
Your health shifts.
So should your support.
Forela was created to change the experience of care for women living with endometriosis, where symptoms shift, systems overlap, and answers often arrive late, if at all.
We bring together what women feel, what clinicians see, and what the body is doing, so care becomes clearer, more connected, and more humane. Forela creates shared understanding between women and their care teams, helping everyone work from the same evolving picture.
Forela was founded by Juliana Di Simone, a three-time founder who has lived with endometriosis for 27 years, and Dr. Iris Kerin Orbuch, one of the country's leading endometriosis surgeons.
Built for the reality of women's health: complex, multidisciplinary, and deeply personal.
Endometriosis reaches well beyond the pelvis, so the people around Forela do too: surgery, integrative medicine, GI, pelvic physical therapy, nutrition, mental health and data science.
The Multidisciplinary Team Built to Deliver the OS for Complex Health
Founder and CEO
Chief Operating Officer
Co-Founder & Chief Medical Officer
Lead Engineer
Clinical and scientific advisors across the conditions endometriosis touches.
Integrative Medicine
Nutrition
Gastroenterologist
Trauma-informed Therapy
Physical Therapy
GTM and Payer Partnerships
Founder & CEO Care3
Documentarian and Endo Advocate
For women living with autoimmune and inflammatory conditions, health is rarely simple.
Care that
understands
the whole
story.
Built for the reality of women's health:
complex, multidisciplinary,
and deeply personal.
Forela.health